design is about innovation, questioning the conventional, observing our environments, and improving functionality. With this in mind, we take on a range of industrial design
projects, everything from designing furniture, lighting prototypes and interior spaces, to public art commissions. We initially set forth in creating a unique line of
products that have been designed, tested and manufactured to last and this is carried through to all of our endeavours– it is the heart of our mission as a company.
design is about innovation, questioning the conventional, observing our environments, and improving functionality. With this in mind, we take on a range of industrial design
projects, everything from designing furniture, lighting prototypes and interior spaces, to public art commissions. We initially set forth in creating a unique line of
products that have been designed, tested and manufactured to last and this is carried through to all of our endeavours– it is the heart of our mission as a company.
“Design creates culture. Culture shapes values. Values determine the future.” - Robert L. Peters
“Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated.” - Paul Rand
v“The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.” - Tom Peterson
“Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated.” - Paul Rand
v“The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.” - Tom Peterson
coverletter/ CV link? linkedIn? teaching mentoring
AWARDS & HONOURS
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" What drives my creative process is, to reimagine the functional and structural possibilities of a product, to achieve an innovative and elegant design. "
Jacob Antoni |